Perspectives on CNN War
by Frank J. Stech, Lt. Col. U.S. Army Reserve
Military analysts have foreshadowed many of the issues of CNN war.[51]
The implications and requirements of the information age increasingly influence national military policy planning. The 1991 Bush Administration's National Security Strategy of the United States noted: Recent history has shown how much ideas
count. The Cold War was, in its decisive aspect, a war of ideas. But ideas count only when knowledge spreads. . . . In the face of
the global explosion of information . . . ideas and information will take on larger significance. . . . A truly global community is
being formed. [52]
The final National Security Strategy produced by that Administration carried the point further: "Our
influence will increasingly be defined more by the quality of our ideas, values, and leadership . . . than by the
predominance of our military capabilities."[53]
Clinton-era defense planning embodies the demands of CNN war in its assumptions [54]:
The need for new ways to conduct military
operations in the age of video and information has
begun to appear in think-tank studies. The authors of
The Military Technical Revolution call on US military forces to be prepared to "fight a CNN war." They write of this requirement: US forces must be capable of responding to media demands for instantaneous information, and of using the rapid transmission of data to its advantage. This magnifies the importance of tending to image considerations. . . . But it also suggests the need for greater information dominance and for some thought about how modern, real-time news reporting can be used to US advantage in future military operations. [55]
Despite the attentions of the White House, the assumptions of the Pentagon, and the insights of the
think-tanks, military theorists seem remarkably slow in addressing the implications of CNN war for military
operations. Although the service war colleges have launched research programs and symposia on the
subject of "the media and the military," the focus is largely on the relationships between these institutions,
rather than the challenge to explore ways in which "image considerations" and "real-time news reporting"
might be used to advantage in future military operations.
The war college analyses seem to reflect a "glass half-empty" view of media effects on military operations;
at best the media represent a necessary evil for commanders to deal with, rather than an opportunity to
gain military advantages.[56]
Even those analysts who recognize the potential interplay of video news reporting and military psychological operations seem to favor a
coercive rather than a cooperative approach.[57]
It is also remarkable that so few lessons in the use of media assets seem to have been drawn from the internal
overthrow of the communist regimes of east Europe or the dissolution of the Soviet empire.
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