The Retail Opinion

Behind the Counter

Q: Do you use the promotional materials (floor dumps, posters, point-of-purchase displays) that manufacturers make available? If not, why not?"

Very rarely, we dont have the space. -Derrick Bang Game Preserve Davis, CA

"We use a few (point-of-purchase displays), but only countertop displays, no floor dumps or posters." -Doug Aldritch Games People Play Cambridge, MA

"Yes, when we can get them. We get them from distributors, who don't always tell you about what's available." -Bill Winski Things for Thinkers Tucson, AZ

"We use posters and such freely We have no trouble getting them." -Andre Prada Games of Berkeley Berkeley, CA

"Some posters, but we don't have space for floor dumps. New games go in the window." -Andy Metz Excalibur Hobbies Arlington, MA

"Posters use up too much wall space. Floor dumps stock too many of one item. Co-op advertising and advertising slicks are real useful." -Frank Kaebler Game-A-Lot Santa Cruz, CA

"Not very often, we have no floor space. -Kim Monk Sawmill Hobbyland Columbus, OH

"The standing Superman figure for DC Heroes from Mayfair is very good. We like to hang two posters back-to-back from the ceiling, which saves wall space." -Andre Supranovich Game World Chester, NJ

"Some, I use, as long as they don't have the manufacturer's phone number and mail-order address on them!" -Scott Newberry Yankee Doodle Games and Hobby Kansas City, MO


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© Copyright 1986 by Dana Lombardy.
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