One Excess Follows Another

Women's Fashion After the Terror

by Dr. Melanie Byrd


This, the second installment of a three-part series examining women's clothing during the Napoleonic era by Dr. Melanie Byrd, looks at changes in costume during the Directory and Consulate. It was adapted from her Master's thesis written in 1987 and published here for the first time, along with illustrations done by Dr. Byrd especially for this series.

The Thermidorian reaction in 1794-1795 did more than dismantle the machinery of the Terror in favor of a conservative republic. It also brought an abrupt end to much of the veneration of antiquity that had contributed to the political and intellectual background of the French Revolution. The formerly solemn oratorical expressions, to speak en Brutus and "Je jure sur la tete de Brutus," ["I solemnly swear on the head of Brutus"] held in such esteem during the Terror, were now greeted with ridicule. Concomitantly, the adoption of classical names, once popular, was now forbidden by the Convention; and the Phrygian cap (or "Liberty bonnet"), which had symbolized republican beliefs, invited physical violence to its wearers.

At right, 1803 self portrait of British artist Robert Fagan with his wife, showing the influence of French fashion. British portraiture tended to show sitters in fanciful period costumes or "fancy dress." This portrait is meant to depict the woman in the artist's impression of a neo-classical pose; depicting Mrs. Fagen with bare breasts was done for aesthetic purposes only. It is extremely unlikely any Englishwoman would have adopted the bare breast look as part of fashionable attire. Low cut and transparent gowns drew the ire of moralists and the barbs of pundits, both of whom exaggerated the popularity of such styles. Few Frenchwomen actually wore topless gowns during the Directory, and then probably only for balls or other evening extravaganzas.

These and other displays of the Convention's obsession with the cult of antiquity fell into disrepute through its association with the excesses of the Terror; but, surprisingly, some forms persisted and gained momentum. Painters, playwrights and architects continued to employ classical themes, and the fashionable women of the jeunesse doree (guilded youth, or, more colloquially, rich spoiled brats) exhibited extreme grecomania in their toilettes (washing, dressing, doing one's hair and makeup).

The prevailing fashion of the Empire was the so-called "antique" gown characterized by its high waist, low neck, short sleeves, thin fabric, and classical motifs. This use of Greek, Roman and Etruscan subjects in costume was clearly divorced from the earlier attempts to link classical ideals and contemporary French political beliefs. The merveilleuses (a term coined during the Directory for young women who were excessively fashion conscious and who wore, to conservative eyes, extreme clothing) who adhered to the classical styles were often of conservative background and, in fact, opposed radical Jacobinism. Some, such as Mme. Tallien, popularly known as "notre dame de Thermidor" had narrowly escaped execution during the Terror. To such women the new mode of costume was merely a fashionable preoccupation to be followed for its own sake. Classical motifs in costume had not suffered through association with the Terror.

In addition to the use of the classically inspired theatrical costumes in Jacobin festivals, such costumes were also featured in counter-revolutionary observances. The embrace of antique styles by the new fashionable society, therefore, reflected the integration of one manifestation of classicism carried over from the Revolution with the change in manners and morals that subsequently followed the Terror.

At left, a reproduction of a black and white illustration from a French fashion plate, circa 1790s. The ensemble costume shows a plain chemise dress with drawstring neck, but crosslaced vest gives it a distinct English look. "In the style of Elizabeth" description foreshadows Elizabethean details such as neck ruffs. It has a slightly raised waist, and sleeves may be detachable. The headgear is a simple cap topped by a lavish plumed turban inspired by Napoleon's Egyptian campaign. The trend of borrowing features from other cultures and eras would continue during the Empire.

Styles in this period were influenced not only by antiquity but also by English fashions. When, for example, the Duchess of York discovered her impending motherhood, her condition was imitated by the fashionable subjects of London and Paris who moved the cul de Paris, or small bustle, from the back of the gown to the front. This caused the waistline to rise up under the breasts, establishing the forerunner of the Empire style. This so-called short waisted gown, still worn with a full skirt, provoked much ridicule. The anonymous lines: "Shepherds I have lost my waist, have ye seen my body?" appeared in numerous contemporary satires.

Though England set the pace for the high waisted gowns of 1794-95, French women far exceeded their English counterparts in their exaggerated pseudo-classical toilette. From approximately 1796 through the early 1800s, the chief target of moralists, satirists and chroniclers of customs and manners was the fashionable lack of clothing among young women that paralleled an apparent lack of morals. The Ladies Monthly Museum, a leading English periodical of the era which frequently reported on events in Paris, translated from an unnamed French journal a caustic invective against the habits of modern French women. It assailed women for their lack of interest in needlework and other traditionally respectable pastimes. Instead, women are lightly clad in "transparent shawls, which float and flutter over their shoulders and upon their bosoms, which are seen through them . . . with robes so light, so loose, so thin that the wearer seems to be almost naked. In this sylph's dress, they run from place to place all morning, noon and night; one sees nothing but white shades flitting through the streets."

At right, a transparent "Grecian" ball gown, circa early 1800s. Some daring fashionable women did wear sheer bodices, but the practice was not widespread and probably would not have been seen outside Paris. Ironically, Greek and Roman women wore very modest, concealing clothing in public.

Women were undressed in the most stylish antique mode. The younger women abandoned the chemise (a shift or basic undergarment), stays and most corsets in favor of flesh colored knit garments which accommodated the high waist and low necks of the era. Admiration for the Grecian figure with high round breasts was in vogue. References from French and English indicate that those fortunate enough to possess an ideal figure could evidently forego wearing stays. In some cases, the women wore the zone (a Greek-inspired style of belt worn under the breasts), based on the support devices used by the ancient Greek women, or they might wear abbreviated corsets.

Corsets and stays as they existed placed much emphasis on display of the breasts. This was not new; 18th Century fashion plates showed nearly bare breasted costumes, and journals offered beauty tips on the display of one's natural assets. Through the 1780s and early 1790s, stays and padding were used to push the breasts up and to thrust them into prominence. Unsurprisingly, false bosoms of wax or stuffed cotton were also used.

Emphasis on the attention given to breasts in art and fashion has often been attributed to the impact of Rousseau's writings which stressed the virtue of maternal breast feeding, and this did increase during the early 19th Century. A report to the General Council of Hospitals for the Year X (1801-02) revealed that fifty-one percent of the babies born in Paris were believed to have been nursed by their own mothers, a dramatic increase from only five percent of nursing mothers twenty years previously. Some daring fashionable mothers breast fed in public, an act condemned as lascivious. One anonymous German physician in particular inveighed against women who presumably drew sexual satisfaction from breast feeding and expressed hope that the promiscuous mother's breasts would become deformed and her milk become sour!

Louis Sebastien Mercier, a leading commentator on manners and customs of pre- and post-revolutionary Paris reported in Le Nouveau Paris, a six-volume work detailing the Directoire and Consulat (Directory and Consulate), that motherhood was definitely vogue. In a chapter entitled "Les Meres sont nourrices" ("Mothers are wet nurses") he described the abundance of children promenading with their parents throughout Paris. In his description of French women Mercier wrote: "toutes nourrissent, toutes s'honorent d'etre meres, et toutes sentent que la seule et bonne nourrice, est la veritable mere" (all nurse, all are proud to be mothers, and all think that the only and best nurse is the true mother).

Though breast feeding seemed to have been widely practiced in the late 18th and early 19th Century, there is little evidence that specifically linked fashion of the Directoire and Consulat to Rousseau's writing and breast feeding. Mothers were depicted with babies in fashion plates of the period, but a plate of 1778 also showed a fashionable mother in the act of breast feeding. While the low bodices could easily accommodate the nur-sing mother, it is unlikely that breasts became emphasized in high fashion solely because of breast feeding.

Though women displayed their breasts in the gowns of the period, the main objection of moralists seemed to be the thin, almost transparent nature of the gown itself. 18th Century fashion plates attested to the low bodices of that era, but long sleeves, boned bodices and full, heavy skirts held by various undergarments concealed the rest of the body. During the Directory, however, long sleeves, full skirts and underclothes were discarded, at least by the young, well-proportioned and fashionable who instead wore the minimum of underclothing.

Mercier described the downfall of the chemise among the young: "Il y a long-temps que la chemise est bannie; car elle ne sert qu'a gater les contours de la nature: d'ailleurs c'est un attirail incommode; et la corset en tricot de soie couleur de chair, qui colle sur la taille, ne laisse plus deviner, mais apercevoir tous les charms secrets." (The chemise has been banished for a long time; because it served only to spoil the contours of nature: moreover it is an inconvenient device; and the knit corset of flesh colored silk, which is tight at the waist does not leave more to the imagination, but allows one to see all the secret charms.)


The basic silhouette of women's costume
established in this era --
low neck, high waist, short sleeves, and straight skirt
-- continued throughout the Empire.

Not only did women wear fewer undergarments than previously, but the materials of the gowns were also substantially flimsier and lighter. The lawns (a sheer type of light cotton) and cottons which had come into vogue in the 1780s were at the height of their popularity; and, thin muslins, batistes (another type of light weight cotton), gauzes, taffetas (a light weight fabric of silk), tulles (very sheer gauze-like fabric frequently used on evening gowns or very fancy dresses) and mousselines (a light, transparent fabric similar to taffeta) were also highly favored. While the belief that women dampened their gowns to cause them to adhere to their contours was largely unsubstantiated, the transparent, clinging nature of fashionable dress, a trend which had spread throughout Europe, generated real criticism.

The Wrath of Moralists

In 1800, the Pope issued a bull condemning the diaphanous robes of the fashionable. The bull, issued on October 16, was summarized the following January by The Times of London: "The Pope, after speaking in appropriate terms of the present scarcity of clothing and the sensations it might excite, even in the bosom of a withered monk, and, quoting the authority of St. Clement, His Holiness strictly enjoins his officers, civil and ecclesiastical, to repress by fine or corporal punishment, according to the circumstances of the case, these crying enormities. He directs too, that punishment should be extended to such damsels, who, though at first sight they appear properly attired, are nevertheless decked in transparent robes, and with voluptuous attire display themselves in seductive attitudes. Moreover, fathers, husbands, heads of families, who weakly or negligently permit their wives, daughters, servants, etc., to trespass against these rules, shall not escape immunity. Also all tailors, haberdashers, and others who contribute to these enormities of dress, shall in nowise pass unpunished."

But the wrath of moralists had no impact on contemporary styles. The exiguous dresses continued to be the favored attire even during the winter months. In 1803, an epidemic of influenza that broke out in Paris was directly attributed to the mode of wearing light fabrics and was given the name "muslin disease." The epidemic was more serious than the lighthearted title it received. It was not strictly limited to women, and the death rate of 9,000 for the month of January caused much distress in the Paris medical community.

Some physicians continued to blame women's costume for ill health and sudden death. In 1804, a French physician listed a number of European socialites whose untimely deaths he attributed to contemporary fashion. The nineteen-year-old Mme. Charles de Noailles suddenly died after having left a ballroom, and the death of a young Russian princess in St. Petersburg was attributed to French fashion. Doctors often cited the lack of clothing, overheated ballrooms and the sudden change in temperature experienced upon exit from the ballroom as the cause of fatal illness. These same conditions, especially low bodices, were also believed to harm lactation. Even the less serious social commentators voiced their opinions of the unhealthy state of costume:

Sous un mince et leger costume
Elle cherchait des compliments
Et revenait avec un rhume

(Under a thin and light costume
She sought compliments
And she returned with a cold.)

At right, Elastic corset, circa early 1800s. Though the styles of the 1700s had emphasized bust and waist, the styles of the early 1800s emphasized the bust only, requiring a very abbreviated corset that would accommodate the high waisted gowns. Illustration also shows a light cotton chemise, which was the main undergarment of the era, stockings, and a cap which women wore indoors and while dressing to protect the hair.

While the most notorious feature of costume during the Directoire and Consulat was thin, transparent material and revealing cut of the gown, there were also a variety of other features that characterized the styles of the period. The basic silhouette of women's costume established in this era --low neck, high waist, short sleeves and straight skirt --continued throughout the Empire. Though innovations in fashion brought high collars, long sleeves and flaring skirts on some styles of gowns, the waistline did not begin to move down until the 1820s.

The neo-classical dresses of the Directory, Consulate and early Empire had names as colorful as their predecessors in the early 18th Century. The rage for antiquity brought such titles as a la Flore, a la Diane, a l'Omphale, a la Psychee and a la demi-Psychee to the fashionable vocabulary of the merveilleuses. The anglo-mania of the Revolution persisted through the Directory and Consulate. One witty observer of the Consulate, when presented to three fashionable women dressed a la grecque, a la turque and a l'anglaise remarked: "Je suis bien aise de faire observer . . . que ces trois etaient des Francaises" (I am disposed to observe . . . that these three beings were Frenchwomen). Not only were ancient styles popular, but also all manner of exotic eastern ornaments.

In 1799, Napoleon's (initially) successful campaign in Egypt captured France's imagination. Sleeves a la Mameluc, named for the Egyptian military force, were composed of a puff or a series of puffs down the sleeve. Tunics a la Mameluc or a la Juive (Jewess) which slipped over the bodice and were belted below the breasts further enhanced the look of classical or eastern drapery. The biggest rage for antique drapery was the cashmere shawl which became an important accessory following Napoleon's return from Egypt. Long narrow shawls which resembled scarves had been in vogue before the Egyptian campaign, but the cashmere shawls with eastern designs appeared only after 1799, and were quickly imitated by French manufacturers. Shawls remained an almost indispensable article of the toilette that continued to be in style through the mid-19th Century, though without the same intensity as their introduction to the wardrobe. The plates in Costumes Parisiens show nearly all ensembles through the Consulate and Empire with shawls.

Hairstyles

As gowns reflected the grecomania of the day, so too did hairstyles and headgear. While the full heavy dresses of the 1700s had been replaced by thin classical drapery, the huge powdered wigs gave way to short Greco-Roman haircuts that imitated antique styles, or to similarly fashioned wigs. Elegant women wore their hair clipped short a la Titus, a l'enfant, en porc-epic (porcupine style with spikes similar to today's punk styles), or a la Ninon and a la Sevigne. More elaborate styles featuring varieties of curls and braids were a la Cleopatre, a la Diane and a la Psychee. Narrow twisted curls flattened over the headdress in the serpentaux style and black wig a la medusa also provided a serpentine look. Wigs provided an easy method for women to change their hair styles and color with little trouble. Demand for wigs a la Titus was strong in 1802. Wigs were even considered suitable wedding gifts. In one instance, Mlle. Lepelliter-St-Fargeau received a dozen wigs in honor of her marriage to a wealthy Dutchman. According to Mercier, the most fashionable women changed wigs during the day. For example, an elegante would win admiring glances for a wig a la Bernice in the afternoon, then change to a wig a la Diane for the evening.

Women lavishly ornamented their freshly-clipped locks. The turban was made popular by Napoleon's Egyptian campaign. Garlands of flowers, pearls, cameos, and standing plumes also adorned fashionable heads. One characteristic of the modes of this era was the rapidity with which fads appeared and disappeared. The Times which assiduously reported Parisian fashions in London until the early Empire, announced that turbans had fallen into disfavor by 1802 and feathers were clearly out of vogue, having been replaced by garlands of flowers.

Yellow and white straw bonnets then quickly became fashionable, as did the jockey cap with its exaggerated front peak. Various styles of veils, such as the veil a la Psychee complemented hats and turbans, and provocatively obscured the face. Numerous caps and bonnets made from diverse materials including cottons and linens abounded in illustrations of the period. These too had individual names like other elements of fashion. For example, The Times also described the popularity of Spartan and Hungarian bonnets in Paris.

Bonnets and hats as all other aspects of costume in this era were subject to changing fads. Mme. Tallien was perhaps the most famous exponent of haute-couture (high fashion). Mme. Tallien, who was given or who earned the sobriquet "notre dame de Thermidor," typified the excesses of the Thermidorian reaction and Directoire. Her desire for luxury was revealed in her wardrobe. She reportedly owned thirty wigs, and her favored dressmakers included Nancy, who cut necklines in the Greek style, and Mme. Raimbaut who specialized in Roman drapery. A leading proponent of wearing the minimum amount of clothing, Mme. Tallien displayed her breasts encased only in a diamond studded net and adorned her sandled feet with gold rings on her toes.

Mme. Tallien and lesser fashionable beauties exhibited the latest styles by appearing in public at the chic places of amusement. Balls, such as the bal de l'Opera, were especially popular. Dancing became a fashionable mania in post-Revolutionary France. It was frequently satirized in caricatures of the era, and Mercier reported a total of twenty-three theaters and 1,800 balls open every day to a dance-crazed public.

Seasonal balls, such as those of winter or spring were popular. Bals a la Victime were more selective of their patrons; one had to provide a certificate proving the loss of a close relative during the Terror to gain admission. Ball costumes were more revealing and deliberately antique than ordinary clothing, and had more ornamentation near the hemline, which gradually raised to facilitate dancing.

While Paris danced, though, political events were occurring which would once again change the government of France, and in turn give a new direction to fashion. The wild excesses which followed the Revolution would be tempered during the Empire, when the spontaneity of fashion gradually gave way to a more heavily ornamented Imperial style, generated by the newly established court of Napoleon I.

Color Illustrations of Women's Fashion drawn by Holly Hess.

The history of fashion in this era continues next issue with part III: an illustrated survey of the more elaborate style of dress during the First Empire. Part I covers the ancien regime and revolution.

About the Author:

Melanie Sue Byrd earned a doctorate in European History specializing in the French Revolution and the Napoleonic era from Florida State University in 1992. She currently teaches European History at Valdosta State University in Valdosta, Georgia. Dr. Byrd is a Fellow of the International Napoleonic Society and has given papers and chaired presentations at the Consortium on Revolutionary Europe 1750-1850. She is also a contributor to Doll World, a doll collecting magazine.


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